Moira’s research group focuses on studying the ‘head, heart and hands’ (perceptions, attitudes, and behaviours) of actors along the food supply chain to explore food security challenges in three main areas:
Applying a holistic, integrated and experiential approach, Moira’s research group aims to understand actors from ‘farm to fork’ (e.g. farmers, manufacturers, policy-makers, and consumers), using both qualitative and quantitative research methods, to provide implications for policy, practice, and subsequent research. Research in the group has explored, for example: food traceability; food quality (including safety); food fraud, competitiveness, resilience and trust in food supply chains; food marketing; food portion sizes; food shopping; and cooking/food skills.
Open to PhD applications in the field of
| PhD Title | Perceptions, understandings and behaviours along the pork food chain relating to Antimicrobial Resistance (AMR) in the UK |
| Country | UK |
| PhD Title | Exploring mothers’ knowledge, attitudes, barriers and confidence in weaning practices |
| Country | UK |
